Recommended by our New York Local La Loca As an Argentine family living in northern New Jersey, we craved the traditional bakery foods we grew up with but could not find in the U.S. From our yearning came an idea; that we would open a true Argentine bakery in our neighborhood and share our love of fresh, quality baked foods. In February of 2007 we brought our idea to life with the opening of our first store in West New York, NJ. That store has been thriving and earning the trust of new customers every day for the past 12 years, and our newest store in Jersey City, is quickly becoming a local favorite. Refusing to compromise on quality and craftsmanship has been the "secret" to our success. Each day, we work diligently to continue learning, improving, and evolving . We invite you to come try our foods and are confident you will taste the difference.